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PP 4 - Wild Card

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Celebrities' Tapping into the Beauty Industry      In today's hyper-competitive cosmetics market, the art of creating makeup has evolved into a multifaceted dance between innovation and consumer demand. Beauty trends change in the blink of an eye and consumers are on to the next hot topic. In this dynamic arena, success hinges not only on the ability to anticipate trends but also on the capacity to craft products that inspire loyalty amidst a sea of options. Embracing creativity, sustainability, and inclusivity emerges as not just a strategy, but a mandate for survival. Welcome to the stage where the canvas of beauty meets the brush of innovation, where every hue, texture, and formulation paints a narrative in the ever-evolving saga of makeup creation. Standing out is a must these days if you want to be successful. But what if there was a loop hole or a cheat code? That loop hole being that you already have a brand for yourself.          Celebrities have emerged, leveraging th
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MP 4 - Community Service

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https://www.canva.com/design/DAGEfs9CzR0/Uezwmb-UjZfFDuv7v9YhUg/view?utm_content=DAGEfs9CzR0&utm_campaign=designshare&utm_medium=link&utm_source=editor
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PP 3 - Branding

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      Raising Cane's Chicken Fingers  is a fast-food restaurant chain known for its focus on chicken fingers, Texas toast, crinkle-cut fries, and a signature dipping sauce. The chain was founded in Baton Rouge, Louisiana, in 1996 by Todd Graves and Craig Silvey. The founders were students at the Louisiana State University. They decided to place the first restaurant on the LSU campus. It has since expanded to numerous locations across the United States, particularly in the southern and midwestern regions. Raising Cane's has garnered a loyal following for its simple menu, quality ingredients, and emphasis on freshness.       Todd Graves has always dreamed of opening his restaurant. It was not easy for Graves and Silvey to start their business, seeing as how banks were turning them down left and right because they did not believe that a restaurant solely focused on chicken fingers would succeed. Once they finally got the funding, they opened their first restaurant and have not loo
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MP 4 - Technology Innovations

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 Owlet Dream Sock https://www.canva.com/design/DAGCgfoNBSk/jYE4JMQ4gUSLdAYFzPtbJw/view?utm_content=DAGCgfoNBSk&utm_campaign=designshare&utm_medium=link&utm_source=editor
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PP 2 - Image Enhancement

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   Targeted media campaigns allow the business to optimize its advertising efforts by delivering relevant content to the right audience segments, resulting in increased brand awareness, customer engagement, and improved return on investment. The advertisements for the Barbie movie accurately represent targeted media campaigns.    The Barbie movie shows the beautiful life of Barbie and Ken in their dream world until things start to change for Barbie. This leads her to travel to the real world to fix what has been broken. While in the real world, they experience emotions and joys outside of Barbie's world. Ken joins her but then soon returns and changes Barbie's remarkable life. Some describe this movie as the battle of the sexes. Ken learns in the real world that men usually have jobs like construction workers, while in Barbie, all jobs belong to females. By the film's end, Barbie successfully returns to the Barbie world as it always was.        The advertisement for this mo
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MP 2 - Social and Mobile Media

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  https://www.canva.com/design/DAF_Z7MmAQg/wrQ_EieiJ1XPF9hzPI-PBw/view?utm_content=DAF_Z7MmAQg&utm_campaign=designshare&utm_medium=link&utm_source=editor
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PP 1 - Demographics

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       These days, beauty products are improving right before our eyes, and with the help of social media, new products gain popularity over night.  Sephora   is a French retailer for beauty products. The company has its own line of beauty products and retails over 300 different brands. The beauty products include cosmetics, skincare, fragrance, body lotions, haircare, nail polish, and beauty tools. With the help of social media platforms like TikTok and social media influencers, new products are attracting customers of all ages, not only to Sephora but enough to sell them out of the product.     Sephora is a widely acclaimed beauty giant, and rightfully so. This company has left an imprint on the cosmetic and skincare industries in the best way. Through its expansive product range, well-informed beauty consultants, and commitment to fostering self-expression, Sephora has established itself as a beloved haven for beauty enthusiasts all over the world. Taking a dive into Sephora's
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